The Modesty of Business: Microsoft (MSFT)

Business do as much as they can to get a favourable reputation for themselves. Be it hiding the truth, be it starting new things. There are tonnes of business in the F&B market who hide what they put in their foods, why? Because it tastes good, but is like consuming raw poison.

One, of the largest business in the world has shown the truth, and only the truth, allowing it to rise to the top of the charts. Microsoft, headed by Bill Gates, Paul Allen and Steve Ballmer has been phenomenal in delivering truth to their customers. Why is this? Because this modesty is a common trend in entrepreneurs who are self made and have made something from nothing. The only life they have experienced prior to business was everyday school and university life. Not high life, mansions, cars, bodyguards and fame! 

Looking at  Steve Jobs and Bill Gates, people formed a connection with them. Not like a famous entrepreneur, more like a friend. People did not think it was possible to be lied or tricked by these people, and it is true!